What: Research and education in experiential (new) media and digital culture
Studying the integration of the human physical experience with computation and digital media
How we learn, create, and communicate in a hybrid physical-digital world
Preparing new media and digital culture experts the arts, design, sciences, and engineering
Why: To improve the human condition
Producing hybrid systems and models that evolve human ability, facilitate learning, enhance scientific discovery, advance communication, empower creativity, assist the disadvantaged and improve quality of life
How: Through collaborative discovery
Team-based research
Diverse expertise covering the full scope of the human experience